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Craftsmanship · Plumbing

Plumbing Business: Quotes in 8 instead of 120 Minutes

How a 14-person plumbing business from OWL tripled its quotation rate with AI.

The Challenge

  • Master craftsman spends 12–15 hours per week on quote generation
  • Inquiries sit for 3–4 days — customers go to competitors
  • Standardized bathrooms take almost as long as special cases

The Solution

  • Customer form with photo upload + voice note (detailing required work)
  • AI extracts room type, dimensions, existing installation
  • Quotation engine combined with calculated unit/hourly rate list
  • Master craftsman receives draft as PDF — reviews, adjusts 1–2 line items, sends it out

Results

MetricBeforeAfter
Time per quote90–120 Min8–12 Min
Quotes per week8–1025–30
Response time to inquiries3–4 Days< 4 Hours
Closing rate~28 %~41 %

Stack

GPT-5 (Vision)EU-Hosting (Hetzner Falkenstein)n8n for workflow automationSupabase for data managementPDF Generator

What we learned

  • Photo quality is critical — we showed the customer example photos in the form
  • First week: Master craftsman heavily revised every quote — after 4 weeks of learning, only fine-tuning was needed
  • Important: AI must not send autonomously. Otherwise, the end customer notices standardization
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